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What Is Pay-What-You-Want Pricing?

Pay-What-You-Want pricing is an optional setting for your Direct-to-Fan release that lets fans pay more than the minimum price you've set, if they choose to.

Pay-What-You-Want pricing is an optional setting for your Direct-to-Fan release that lets fans pay more than the minimum price you've set, if they choose to. It's found under Direct-to-Fan Options in the Release Dates section.

  • Set release price: The base price fans pay to buy your release directly.
  • Pay-What-You-Want pricing: Toggle this on to let fans pay more than the floor price if they want to.
  • Floor price: Once Pay-What-You-Want is enabled, this becomes the minimum amount fans can pay. Fans can never pay less than this amount.

This is entirely optional for fans. Most will pay the floor price, but Pay-What-You-Want can meaningfully increase revenue from fans who want to support you further.